We all know words can be powerful. They often resonate with several levels of meaning, enriching our understanding and broadening our perspective. Take the word promise, for example. It implies responsibility, as in, “We promise to do it.” It is also imbued with hope, as in “This idea has great promise.” At the ACR we often speak about our brand promise: “We are here for you so you can be there for your patients.” To live up to this promise, we find we need other words to help us. One such word is collaboration—working with others to achieve a goal.
Collaboration is such an intrinsic part of providing patient care and advancing scientific research that we don’t question its importance in our work. Looking at collaboration from the organizational perspective, we know that for the ACR to support our members in the way we have promised, we must increasingly collaborate within our own organization and with others. If we are to serve as a trusted partner of those in our specialty dedicated to improving the lives of people suffering with rheumatic disease, the ACR can have no silos. Without embracing collaboration, how can the ACR truly fulfill its role as responsible citizen and steward of our specialty? Thus, we have taken the word collaboration and explicitly incorporated it into the ACR vocabulary, making it the express focus of one of our departments: Collaborative Initiatives, known as COIN.
So what does COIN do?| | | Next → | Single Page